Notes frombuilding Nomu.

Essays on commerce, supply chain, agentic readiness and the moves behind the brands we work with. No keyword-stuffed listicles.

August 25, 20266 min read

How to make merch: the full playbook, brief to boxes

What it actually takes to make merch: writing a spec, print-on-demand versus a real run, sampling, MOQs, quality control, landed cost and fulfillment.

by LukeSupply chainCommerce

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Latest

How to find and vet a local clothing manufacturer

August 26, 20265 min read

Local clothing manufacturers: how to find one and how to vet it

Six kinds of company call themselves a clothing manufacturer and they do different jobs. How to tell them apart, where to actually look, and the warning signs worth walking away from.

by LukeSupply chainIndustry

August 25, 20264 min read

How to make merch for YouTube without a warehouse

Creator merch fails for reasons that have nothing to do with audience size. What to make, when to make it, and how to run it without holding stock yourself.

by DanielCommerceIndustry

August 25, 20264 min read

Make your own merch that people actually wear

Most merch fails as clothing before it fails as branding. How to design merch people choose to put on, and the production decisions that decide whether they can.

by TidiProductCommerce

August 25, 20265 min read

How to sell merch online: the decisions that matter

Where to sell merch, how to price it so it survives landed cost, and why the storefront is the least important decision you will make. A practical guide.

by DanielCommerceProduct

August 6, 20263 min read

The invisible onboarding: Why friction kills commerce apps

Most commerce platforms lose users at the signup screen. We explore how to use AI and tension-resolution UX to make complex onboarding feel like magic.

by TidiProductCommerce

June 23, 20263 min read